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Ways to Make your Blog Content Fun to Read

Making your content more fun can help you not only satisfy your current readers’ needs but also attract new followers to join your audience. Adding fresh and interesting ideas to your blog can truly help you stand out from the crowd and make yourself visible and likeable to more than one group of people.

If you yourself find that you are starting to get bored with your way of writing, chances are that your readers are feeling the same way too. If you wish to make your content fun again, here are some of the best tips to help you out.

  1. Use images to your advantage

Images are a great way to make an article more fun and easy to read. People like to imagine what they are reading about and the best way for you to use this to your advantage is by adding pictures to your posts.

Put pictures with bright colors and don’t be afraid to be bold about it. Anything eye-catching will make your readers a lot more interested in your content and you will be able to keep their attention for longer.

  1. Write about topics you enjoy

A great way to make your content fun again is to actually write about things that you consider interesting. Even if you are always trying to follow the trends and write about the newest of topics, you articles will just not be as fun as they could be.

Writing about topics you enjoy will allow you to be yourself and to write in a way that you yourself would enjoy reading. By doing so, your readers will be able to connect with you more and your content will just be a lot more fun as it will be visible how much you enjoyed writing it. This way, you will no longer have to worry about finding “someone to pay to write my paper”.

  1. Find the basic purpose of your blog

A very usual reason why a lot of bloggers tend to fail when it comes to producing fun content is because they have not yet decided the actual purpose of their blog. This is a very important step as it will help you stop writing about all sorts of different things which might be completely unrelated to one another and instead start focusing on things that your audience requests and enjoys.

Finding your blog’s purpose will not only save you a lot of time when it comes to choosing topics but it will also help you pick the most fun ones to write about.

  1. Make your posts interactive

One of the best things that come with blogging is being able to interact with your audience. The people that follow you probably share a lot of common interests with you and are reading your posts because they truly enjoy your way of writing and your ideas. By interacting with them frequently, you allow them to see that their opinion matters to you and that you appreciate them taking the time to comment and read your posts.

You can make your posts more fun for them to read by asking them about their own interests and ideas whenever you can on any of your posts. Relate your questions to your topic and they will have a great time letting you know of their opinion on a matter, while reading about yours.

Your content can be fun very easily

Making your content fun to read for your audience is the best way to interact with them and to make sure that you are doing something you truly enjoy. The more you start to understand what you like writing about, the more you will be able to produce fun and easy to read content.

Pictures, videos and interactive questions can all be great ways to make your content more interesting and that can help you break out of the boring circle of writing just to write. Making your content more fun will also help you enjoy the process of writing more and find the purpose of your blog.


8 Main Problems Every Graduate Meets While Looking for a Job

Being a fresh job seeker in today’s market can be met with a lot of negative energy right off the bat. Many graduates are flabbergasted at the notion of being underpaid or unemployed despite their good grades and college success. The outside world works very differently than the academic one, and as such, it offers a plethora of problems for every graduate to overcome if they want to succeed in finding proper employment.

Being inside the box

Students are simply unaware of how the world works while they are in college. That being said, it can be very hard for many students to shake the feeling of being stuck inside a box for years, only to emerge from it and find out that the world has changed.

This can provide huge issues when looking for a job. Writing a resume and applying for a position through interview and selection process can kill the mood for even the most ambitious college graduates out there.

Settling for reality

Once their initial shock passes, it’s often defeating to realize that the skills and qualifications you have gathered during those college years are simply not enough – not for your dream job anyway. That is when college graduates are faced with the harsh reality of taking whatever job is offered to them.

Being picky when you have bills and private expenses to think about isn’t really an option. Most graduates opt for taking whatever job pays marginally within their expectations and often stay there for the remainder of their professional careers.

Unable to negotiate

Talking a professor into giving you a bigger grade or letting you be absent from time to time can soften you – so much so that many college students act the same way once they have graduated. Your future employer won’t care if you have a football game to go to or if a favorite band is in town.

The working hours are strictly set for each position ensuring that employees are productive and contribute to the company. There is no negotiation about the salary either, since graduates should be happy enough to get hired in the first place.

Writing a resume

Writing a resume for the first time can be stressful. Many college graduates have the problem of not being able to sell their skills in the right way. Extracurricular activities in many colleges revolve around finding your artistic or creative purpose without focusing too much on sales, corporate or management skills.

Opting for a top professional expert executive resume preparation service and having professional help is always a good idea when it comes to writing your first resume. It’s one of the safest ways to write a resume without thinking about grammar or formatting errors, especially because the resume will be the deciding factor in your job hunting venture.

Part-time and internships

Many employers are too afraid of hiring a fresh graduate. It’s only logical that graduates lack the necessary corporate skills that can help them stand out in the job market.

That is why many graduates end up with part-time jobs they don’t really like or opt for paid or unpaid internships to further specialize themselves. It’s often hard for a young person to accept the fact that they are not good enough even if they studied hard for years in anticipation of getting hired.

Listening to others

It’s often hard to take advice objectively, especially if it’s coming from someone close to you. Graduates are often surrounded by advices from others about what their next career steps should be.

Your family might tell you to find a job as soon as possible while your friends will tell you that you should find an internship instead. Someone will prefer it if you went outside of the country for further specialization while someone else will tell you to start your own business.

Everyone you meet will have an advice for you but no real solution to finding a job in your field that can sustain your living expenses. Take every advice under consideration but be as objective as possible about it and make your own decision in the end. Whatever you do, it should be because you wanted it to be that way.

Not knowing what’s fair

Getting underpaid is a severe issue that graduates face on a daily basis. You simply don’t have the grasp of the market to know how much you should be paid or if the working hours are appropriate.

Exploiting college graduates for seemingly free work is nothing new and one of the more serious issues that plague the market. Asking your seniors and family about what’s right and what isn’t will give you a better idea about your own first job and the payment you start receiving.

Easy to lose faith

The biggest concern of many professors and parents that support successful students is that they will lose faith before their opportunities come knocking. Facing so many obstacles outside of the classroom can be a punishing experience for young people full of positivity and idealistic worldviews.

It’s important to consider the fact that in order to succeed; you will have to arm yourself with time and energy more than ever in your life. Only then will you be able to find a job and stay employed long enough to gain necessary experience and look for something better – once that happens, the process repeats again and again until you retire.

Conclusion

Getting ahead in life is not easy – that’s why many people give up on ambitious jobs and dreams. They simply don’t want to go through the pressure and effort it takes to become something more than an average worker. For many, being ordinary is just enough. Whatever your plans are for the future – hold onto them.

Don’t let anyone tell you that you are not good enough because they don’t know you as well as you know yourself. All the problems that graduates face after their college is over are completely arbitrary compared to your dream job and personal happiness.


Are Colleges Worth the Cost?

College students in major countries are out of college and worried about the timely repayment of their college debts and student loans. The job situation is bleak while the mounting debt is on the rise in the staggering economical times.

According to finaid.org, in 2008, almost two-thirds of undergraduate students graduated with a bachelor’s degree and debt, averaging up to  $23,186 per student where 83 percent of students have been reported to complete education on student loans.

A similar situation is seen in UK where student debt is estimated to rise up to £70billion in four years because ministers were unable to estimate the maximum fees charged by the universities charging maximum fees, an analysis from Public Accounts Committee reports. The Committee has blamed the ministers for pushing up fees to £9,000.

In USA, fresh graduates were optimistic about the job situation as 244,000 jobs were promised in April added but the unemployment is still high rate despite the addition of job opportunities. On the contrary, the month of May reported a major decrease in the job growth that was seen in earlier 2011,  which makes the students perplexed about repayment of their college loan debts.


Job Description and Responsibilities of a Zoologist

Introduction to Zoology as a Career

A famous scientific joke goes, “What do biologists do on Wall Street? They buy and “cell.” Well, in real life, biologists, particularly those concerned with environmental biology or zoology, do a lot of interesting things.

A zoology career can be a very interesting one since it involves discoveries and new things all the time, however, it can be a very challenging one.

Regardless of what specialized job description one might choose within zoology, such as a zoo keeper job description, a zoo curator job description, or even a botanist job description, the zoologist career requires the core attribute of a love for animals and the environment. Let’s explore the individual specializations that one can enjoy through a zoology education.

Duties and Responsibilities of a Zoologist

 

  • Specialty in the study of the science of animals.
  • Studying and analyzing behavior, nature and feeding habits of different animals.
  • Writing books on different types of animals
  • Researching and teaching animal behavior in colleges and universities.
  • Specializing in the study of a particular group of animal depending on their choice.
  • Working in laboratories in order to study the cell, its structural components of different animals.
  • Wildlife management.
  • Conservation of the endangered animals.
  • Working in close collaboration with other professionals, associated with other fields of life sciences like biologists, physiologists etc.

 

Salary and Benefits of Zoologists

Salary and benefits incurred by zoologists depend on the type of educational qualifications of the candidates and the number of years of experience they have. The location of the job can also be a decisive factor in the zoologist salary range.

As in most of the other fields, the salary for the master’s and doctorate degree holders is more that that earned by bachelor’s degree holders. Professionals working in the research and development department can earn handsome salaries in this field. In the initial stages of the career, one can earn about USD 30,000 per year.

After five to seven years of work experience, this number can surpass the USD 50,000 per year mark. After gaining more than ten years experience in the industry, you can earn more than USD 75,000 per year.

Diversification Within Zoology Field

Hence, with so many job descriptions within the broader zoologist job description, the zoologist salary can be quite a lucrative one in the longer run. Not only is it a good way to advance your own career, but it’s also a great way to make this world a better place for everyone.

Zoo Keeper or Curator

Nature of Work and Job Responsibilities

Typically, a zoo curator provides for the day-to-day management of the animal collection and the operation of physical plant collections of a zoological park.

In addition to contributing to the overall development of the park, he also communicates with other zoos, conservation organizations and government agencies, local and federal.

Skills and Knowledge Required for a Zoo Curator or Keeper

In terms of skills and knowledge, a zoo curator needs to possess strong people-management skills, since he often interacts with large numbers of people. Furthermore, because large collections of animals are under supervision of the zoo curator, the incumbent must be able to make use of modern applications such as the Animal Record Keeping System (ARKS) in addition to word-processing and email.

Finally, part of the core duties of a zoo curator is the ability to make decision concerning animal husbandry standards and coordinate veterinary activities.

Wildlife Biologist

Nature of Work and Job Responsibilities of a Wildlife Biologist

According to the U.S. Geological Survey, a wildlife biologist is a scientist who studies wild animals and their habitats. The wildlife biologist job description entails researching, reviewing data and studying samples in laboratories.

Wildlife biologists also work in the field, observing animals in their natural environments. Tools used by zoologists in this field include items of concern to biology, chemistry, animal physiology and ecology.

Career Opportunities for Wildlife Biologists

Typically, wildlife biologists are employed by organizations such as the US Geological Survey or USDA Forest Service, and according to the Bureau of Labor Statistics Occupational Outlook Handbook, 19,500 zoologists and wildlife biologists were employed in the United States in 2008.

That number is projected to increase to 22,000 by 2018. For those with research-oriented personalities, this is a great zoologist job description.

Environmental Consultant

Nature of Work and Job Responsibilities of an Environmental Consultant

In the broader zoologist job description portfolio, the environmental consultant job is somewhat mainstream in orientation.  An environmental consultant works on commercial or government contracts to address a variety of environmental issues.

This entails a wide dimension of activities such as assessment of air, land and water contamination, environmental impact assessment, environmental audit, waste management and the development of environmental policy and environmental management systems.

Educational Requirements

Even if it seems that this might not be something of a typical zoologist job description, it does have typical zoologist education requirements, particularly the disciplines that teach you to learn more about the environment and its functions.

Marine/Aquatic Biologist

Nature of Work and Job Responsibilities of Marine/Aquatic Biologist

Marine science is a vast field, which includes marine biology, geology, coastal science, zoology and oceanography. Marine biology is the study of living organisms inhabiting the, oceans as well as other sources of water.

Traditionally, the marine biologist job description entails research of the sea, its life forms and their interaction with land, atmosphere and the ocean floor. It includes researching and analyzing some of the diverse, and interesting, aspects of ocean life, such as marine plant and animal life, ocean currents and its effect on life forms, rescue and rehabilitation of marine animals as well as preservation of the marine environment etc.

Such data is then handed over to the regulating bodies to take required measures to preserve marine environment. A marine biologist can indulge in various activities ranging from office or laboratory work to field based assignments.

Ornithologist

Job Nature of an Ornithologist

The ornithologist job description is concerned primarily with birds and their ecosystems. Ornithologists work in a variety of roles involving study of the behavior, ecology, classification, physiology and conservation of birds, and are employed by organizations such as wildlife trusts, private organizations, regional park authorities, nature reserves etc.

Career Opportunities for Ornithologists

Ornithologists are employed by a variety of organizations, including wildlife trusts, private organizations, regional park authorities, nature reserves, ringing stations or observatories. Usually, they spend their time outdoors.

Ecologist

Job Nature of an Ecologist

The ecologist job description entails studying ecosystems e.g. the abundance and distribution of organisms (people, plants, animals) and the relationships between organisms and their environment. Ecologists usually choose a specialist area (e.g. freshwater, marine, terrestrial, fauna, flora) and then carry out a wide range of tasks relating to that area.

Work Responsibilities of Ecologists

Their work includes duties such as conducting field surveys to collect information about the numbers and distribution of organisms, carrying out environmental impact assessments, habitat management etc.


Information and General Facts About Zoology

Understanding Zoology as an Educational Field and Career Path

According to the Merriam-Webster dictionary, zoology is defined as,

“The branch of biology concerned with the classification, properties and vital phenomena of animals.”

Easily put, it is that division of biology that deals with everything related to animals, whether it is something as small as animal cells & embryology, or as vast and major as the actual classification of animals into categories. Since the discipline extends to a broad base of topics, it is almost impossible for people with careers in zoology to become the “jack of all trades.”

A famous joke amongst life-scientists goes,

“What is the favored means of communication among biologists?

The answer, a “cell” phone.

The broad spectrum of biological life-science disciplines covers the core subject of zoology as well. So, what exactly is zoology? Watching National Geographic or the Discovery Channel, you might have seen a deep-sea diver saying the words “marine biology”, or a guy with a safari-orientation watching an animal and mentioning things like, “ecology”, “geology” or “botany” and “ecology.”

That’s because at the end of the day, all these have something to do with the core of zoology information.

Facts, Information and a General Overview About Zoology

Exploring the Science and Its Subs

Implying, that just like the world of medical science, the subject of zoology is also divided amongst key research areas allowing for specialization amongst zoologists. However, the most critical attribute of a zoologist, regardless of the specialization, is a love for animals.

Whilst there are quite a few zoology schools relating to wildlife education, and the zoology salary can be quite handsome at times, it is almost impossible that someone without an innate interest in animals can progress in this field. To attain a bit more zoology information, it is important to have an overview of the individual sub-sections.

Cell & Its Structure, the Basic Building Matter

Thomas R. Cech, the famous bio-scientist, said it quite well. “Because all of biology is connected, one can often make a breakthrough with an organism that exaggerates a particular phenomenon, and later explore the generality.” The gist of the quote is that everything starts with the basic building-block of the cell. Hence, a huge sub-section of zoology is dedicated to the molecular and genetic bases of development.

How do cells behave in their environment and their interactions with other genetic elements in the ecosystem. The functionality of this science often determines the causes of epidemics amongst animals and helps develop vaccines to tackle those problems.

You might often hear things in the news such as “XYZ country beef exports to the European Union rejected.” That’s because the animals picked up a disease and cell biology allows for the proper vaccine to be developed. Typically cell biology in zoology might concern with topics like animal DNA, metabolism, movement of molecules into and out of cells etc.

Physiology: How Does the Nature Machine Work?

Physiology sheds light on how the individual animal species function as a whole, by probing their mechanical, physical, and biochemical processes. Topics might include the nervous system of animals, the respiratory network and circulatory systems, how do they interact and function together? In essence, the electrical and chemical systems in animal bodies.

How do they intertwine to keep the mammal healthy and going. Traditionally, the work is specialized into the types of animal species. For example, whilst some zoologists focus on aquatic life eg. Cardiorespiratory dynamics in fishes etc. Some might focus on other species of animals.

The most obvious impact of such zoology information is the development of advanced biomaterials that can be used to help animals in ways such as medical implants, tissue repair, robotic and kinetic applications etc.

Behavioral Ecology: Why do Animals Act the Way They Do?

In scientific jargon, it is the study of the ecological and evolutionary basis for animal behavior, and the roles of behavior in enabling the animal to adapt to its environment. An example should simplify it. There’s quite a few species of birds that stay some places in the summers whilst they might migrate to other places in the winter.

Well, why do they do that? Similarly, southwest of the Yukon near Vancouver in Canada, zoological scientists have tried to study that why, every 3-4 years, vole and lemming populations reach a peak and then decline. Both of these belong to the mouse family. In case you think you’ve never seen a vole before, the famous kid’s storybook, “Wind in the Willows” has a vole called Ratty. So, such behavioral stuff forms another core segment of zoology.

Evolutionary: From “What It Was” to “What It’s Become”?

As the name suggests, this sub-section of zoology focuses on origin and descent of species, their change overtime etc. Because of the broad nature of this as well, such zoology information is usually dissected into focus areas such as mammalogy dealing with all sorts of mammals, ornithology dealing with birds, and herpetology dealing with amphibians, reptiles etc.

Interestingly, because the evolutionary nature of animals varies according to regions, people have not only specialized in this field but also in areas, eg. Studying evolutionary movements across species only in the African Savannah.

So, What About The Guy in the Zoo?

One might think that if zoology is really such a specialized field, is that guy standing near the bear cage in the local zoo just another high-school dropout? Not really. Even to deal with animals in the local zoo, if not the vast jungles of Africa, one needs to study zoology and wildlife management.

If an animal at the local zoo has become sick, the gamekeeper needs to possess the core knowledge to decipher what might be wrong with the animal given the signs and symptoms. That is where the specialized knowledge comes in.

The core application of zoology is always at wildlife parks or aquariums, when managing animals on display, zoo curators who are actually responsible for acquiring the animals or even conservationist work restricted to a specific regional ecosystem. And, if you’re extremely lucky, you might just end up holding an alligator up for Discovery Channel enthusiasts all over the world!


Perspectives in Sociology

What is a Perspective?

Concept & Meaning

Perspective is general refers to “wisdom” and “angle of approach” to a certain subject matter, problem, object or situation. However, when applied in theoretical terms to understand a certain subject matters it has a more specific meaning.

A working set of perspective may also be referred to as “an approach” or “paradigm”.

Sociological Perspective: Definition and Explanation

In sociology, a perspective can be defined as,

A set of broad assumptions about society and social behaviors which provides a basis and angle of approach to study and observe specific problems.

In order to observe, understand and study sociology we require a set of pre defined assumptions for our subject matter, its nature and working principles on the basis of which we can further our study hence the need of a sociological perspective arises.

4 Major Perspectives in Sociology

  1. Evolutionary Perspective
  2. Interactionist Perspective
  3. Functionalist Perspective
  4. Conflict Perspective

1) Evolutionary Perspective

The evolutionary perspective has originated from the works of August Comte (1789-1857) and Herbert Spencer (1820-1903) and is one of the earliest perspectives in sociology.

This perspective focuses on patterns of change and developmental cycles in different societies and synthesizes common sequences or trends. Making use mostly of the historical data, the evolutionary perspectives calls for objective observation and empirical interpretations on the part of a researcher.

The evolutionary perspective has now regained popularity with sociologists after it fell from favor in the later decades.

2) Interactionist Perspective

Maccionis has defined interactionist perspective as,

Its broad focus is on social structures that shape society as a whole.

This perspective draws inspiration from Max Weber in the sense that,

Understanding a social setup from the angle of the human beings who act and live within it.

Society, by large is composed of abstract components such as social institutions, social groups, economy and state which cannot be understood due to their abstractness and are unable to exist and act in individual capacity. Hence, it is the individuals who interact with each , these institutions and hence make the society a workable and understandable phenomenon.

Symbolic Interaction

This form of interaction was propagated by the symbolic interactionists like C.H. Cooley(1846-1929) and G.H. Mead (1863-1931). They believed that interaction takes place between individuals and groups by means of symbols; signs, language, gestures, signals, facial expressions and written or spoken words.

Words and symbols in their independent existence have no meaning. It is only their usage which lends them meaning hence rendering them usable for people. The interactionist perspective therefore inquires into the understandinginterpretation and response of people in a society to these symbols.

3) Functionalist (Order) Perspective

According to Maccionis,

Functionalist perspective is a framework for building theory that sees society as a complex system whose parts work together to promote solidarity and usability.

Drawn on the inspirations from the works of Herbert Spencer and Emile Durkheim, the functionalist perspective believes in society as a large organism composed of independent organs –each organ having its own functioning and contributing role.

The functioning role of each organ contributes to the overall stability of the whole society via interrelation.

It should be noted, however, that the functionalist theory refers to the concept that a society is in a state of organized, stable and well coordinated because all societies have an underlying tendency to be in a normal condition or state of equilibrium under adequate circumstances.

The changes in the society occur through the changes in the contributing components hence bringing a change in the whole society. Slow change progresses towards a new state of equilibrium whereas sudden or abrupt changes cause social disruption and state of instability.

4) Conflict Perspective

Maccionis has defined conflict perspective as,

A framework for building theory that sees society as an arena of inequality that generates conflict and change.

The conflict perspective originates from the works of Karl Marx (1818-1883) who views society to be always in a stae of conflict due to the presence of haves and have nots present in a society.

He stratified society in two classes:

Bourgeoisie: The rich and powerful group who have the ownership and control over means of production and economical resources.

Proletariat: The poor laborers who are employed by the bourgeoisie class hence exploited and deprived by them.

inequality b/w societal classes > class conflict > class struggle=conflict > engine of social change


Colleges Offering Zoology Degrees

Degrees in Zoology Offered by Best Colleges and Universities

The rate with which sciences have progressed over the last century has been phenomenal. Whether its electrical sciences or natural sciences, the options flood has been non-stop for educators, students, enthusiasts, researchers etc.

One of these sciences is zoology, part of the bio/life sciences genre. With a host of universities offering zoology degrees, both, private and state university offering zoology degrees, which ones make it to the upper tier and are the optimum choices? The Gourman Report, a prestigious ranking of the high-standard colleges across educational disciplines, makes it easier.

Select List of Best Colleges Offering Zoology Degrees

  • University of Hawaii
  • UC San Diego
  • California State Long Beach
  • UC Santa Barbara
  • Michigan State University
  • University of Washington
  • Oregon State University (OSU)
  • University of Florida

Texas A & M

One recognized university offering zoology degrees is Texas A & M. The TAMU Department of Biology is responsible for introducing biological foundations to students by providing modern and comprehensive B.S. and B.A. curricula in Biology, Molecular and Cell Biology, Microbiology and Zoology, for more than 1500 undergraduate biology majors.

These degrees prepare students for various life science careers and are also an excellent gateway to the health care profession. Core topics such as Biology, including Molecular, Cellular and Developmental Biology, Ecology and Evolutionary Biology, Genetics, Genomics and Bioinformatics, Neurobiology and Behavior, Microbiology, Plant Biology, are covered.

Research Facilities Offered

One of the reasons that TAMU is one of the best colleges for zoology degrees is because of state-of-the-art research facilities. With a complete Gene Technologies lab, a separate Aquatic Animal Research facility & Microscopy Center, it makes up a complete zoology experience.

SUNY-College of Environmental Science & Forestry

Another one of the colleges giving zoology degrees is the State University of New York. Also a contender in the Gourman Report, SUNY offers a B.S. in Wildlife Science that is ideal for high-level jobs in the biological profession.

Research and teaching in wildlife science began at SUNY in 1914, one of the first such programs in America, and was quickly followed by establishment of the Roosevelt Wild Life Station in 1919. Hence, it is one of the pioneers of colleges providing zoology degrees.

Job Market Strength

One of the greatest strengths of the program is the job market focus towards its graduates. Students have been known to find careers with state and federal agencies as well as an array of domestic and international non-governmental organizations.

Diverse job opportunities include management of wildlife on state, federal or private lands; inventory and assessment of wildlife populations and associated habitats etc.

Oregon State University

The OSU Zoology Department is credited for creating the Oregon State Anthropod Collection, the world’s largest repository of Pacific Northwest insects. Additionally, the program has a unique educational model with 25 faculty, approx. 180 undergraduate majors, and nearly 70 graduate students and post-doctorates.

Innovation and Facilities

The on-campus structure of educational facilities pertaining to biological life-sciences is inter-connected, which makes it very enthusiastic for a passionate student to literally “live in the world of sciences.”

For example, the Botany and Biology facilities are linked to the Agricultural and Life Sciences Building, as well as other life-science departments such as Biochemistry and Biophysics, Horticulture, Microbiology, and Fisheries and Wildlife.

Specialist Research

If you are a bird enthusiast and seek to specialize in this area of zoology, the Malheur Field Station research facility is excellent for you. The Malheur Field Station is a nonprofit education and research center dedicated to lifelong learning in and about the northern Great Basin region, and since the area has a lot to do with birds, most programs and activities are scheduled around the science of ornithology.

For example, earlier this summer, an activity was constructed around studying the life-zones of south-east Oregon, as well as its blooms, butterflies and birds.

University of California-Riverside

Part of the University of California family, the Biology department at the Riverside campus is a multi-departmental unit dedicated to instruction and basic research in the Physical and Life Sciences. The Biology major is a popular undergrad major on the UC Riverside campus, containing approximately 1000 students.

The University also provides much of the undergraduate instruction for majors in other life science departments such as Biomedical Sciences, Plant Sciences, Biochemistry, Entomology, including a new program in Conservation Biology.

Culture of Improvement

One of the most key features of Riverside’s program is the culture of constant information dissemination. A series of weekly seminars on a separate area of animal life-sciences is hosted, adding to the wealth of knowledge available.


Structuralism: First School of Thought in Psychology

Structuralism in Psychology

Structuralism was the first school of psychology and focused on breaking down mental processes into the most basic components.

Structuralism is based on the theory founded by Edward B. Titchener (1867-1923), and is based on describing the structure of the mindby breaking down the mental processes into three basic components:

  1. Individual elements of consciousness
  2. Organization of elements of consciousness into complex experiences
  3. Correlation of this mental phenomena with physical events

Titchener was student of Wilhelm Wundt (1832-1920) at the University of Leipzig and his ideas on the working o mind were heavily influenced by Wundt’s theory of voluntarism and his ideas of association and apperception (the passive and active combinations of elements of consciousness respectively). Titchener attempted to classify the structures of the mind, like chemists classify the elements of nature into the periodic table.

The mental elements structure themselves in such a way to allow conscious experience. Structuralists used techniques such as introspection to analyze the inner processes of the human mind.

The main tool that Titchener used to try and determine the different components of consciousness was introspection. Titchener writes in his Systematic Psychology,

The state of consciousness which is to be the matter of psychology … can become an object of immediate knowledge only by way of introspection or self-awareness.

and in his book An Outline of Psychology,

…within the sphere of psychology, introspection is the final and only court of appeal, that psychological evidence cannot be other than introspective evidence.


Schools of Thought in Psychology

Basic Schools of Psychology

The discipline of Psychology encompasses an extensive body of knowledge and theories validated and tested with time. This leads to the formulation of psychology into an elaborative subject matter comprising of various schools of thought, advancing with age.

  • Structuralism
  • Functionalism
  • Psychoanalysis
  • Behaviorism
  • Humanism
  • Gestalt
  • Environmental psychology
  • Evolutionary psychology
  • Existentialism
  • Cognitivism
  • Biological psychology
  • Discursive psychology
  • Critical psychology
  • Descriptive psychology
  • Developmental psychology
  • Transpersonal psychology
5 Major Schools of Psychology
  1. Psychodynamics
  2. Behaviorism
  3. Humanism
  4. Cognitive
  5. Neuroscience
Early Schools
  • Structuralism
  • Functionalism

Psychodynamic Perspective

Sigmund Freud was the founder of the psychodynamic perspective or school of thought. This psychological model believes that human behavior is controlled and motivated by inner forces and conflicts with whom an individual is little aware of and hence has little power and control upon – “unconscious determinants of human behavior”.

Dreams and slip of tongue is viewed as indicators to gauge the true feelings and emotions of a person.

Cognitive Perspective

This school of thought has evolved partly from structuralism and partly from reaction to behaviorism in psychology. Contrary to both, the cognitive perspective focuses on how people think, understand and process the world and happening around them.

The cognitive perspective focuses on what people bring home from the outside world and process on a personal level thereby affecting their progression in life, reactions and decision making.

Behavioral Perspective

The behavioral perspective model rejects the effect of inner workings of the brain on the behavior of a person as propagated by the neuroscience or biological perspective. It rather emphasizes on analyzing observable behavior which can be measured and studied objectively.

The perspective believes external surroundings and environmental causes to be the major detrimental factor in shaping the behavior of an individual. Behaviorism became the main school of thought in psychology during the 1950s.

Major propagator of the behavioral perspective was John B. Watson who believed the operating environment has a great role in understanding the behavioral patterns of human beings.

Humanistic Perspective

The humanistic perspective originated as a contradicting response to psychoanalysis and behaviorism. Under to this psychological perspective, people naturally tend to grow, develop and acquire control of their lives. One of the main goal of each person to attain his/her full potential.

Neuroscience/Biological Perspective

The biological perspective school attempts to understand human behavior on the basis of biological basis which includes genetics, immune system and nervous system. The psychological model in this perspective analyzes the role and functioning of biological settings in shaping human behavior.

Neuroscience considers the following biological components:

  • Inheritance of individual characteristics from parents
  • Influence of ancestors on behavior
  • How nerve cells are joined together

Definition and Importance of Zoology

Defining the Discipline of Zoology

When probing into the definition of Zoology, one would instinctively be tempted to pick up a dictionary or an encyclopedia and jump right to the letter ‘Z’. So for those curious souls, let us check out a dictionary definition of Zoology. One off the finer definition that delivers the importance of Zoology in a well-structured manner does so with the following words:

That part of biology which relates to the animal kingdom, including the structure, embryology, evolution, classification, habits, and distribution of all animals, both living and extinct.

Other decent explanations of the study of Zoology stating the definition in simpler verbiage:

The study of the properties & characteristics of an animal breed, species or group within a particular region or area

OR

The offshoot of biological sciences that pertains to the examination, development, anatomy, physiology, breeding patterns, classification, habitat/living preferences of animals as individuals & in their communities (groups)

Main Branches or Divisions of Zoology

Delving slightly a little more deep into the science, by evaluating it through information and facts let us touch upon the various divisions of Zoology which will enable the reader to gain a better understanding of the definition of Zoology.

Over the years, Zoologists have worked effortlessly to unearth so many differences within the same breed of a particular animal group that we now have a whole list of species and also sub-species available for studying.

  • An aspiring zoology professional can study extinct animals by specializing in Paleozoology.
  • Similarly, Ornithology opens the doors to the kingdom of birds.
  • The world of snakes and spiders can be observed & explored through Herpetology and Arachnology respectively.
  • Fish remain no mysterious creatures after diving into Ichthyology; with the option of further concentration on dolphins & whales through Cetology.

One of the most liveliest of career paths, the pursuit of zoology  as a career will take you to parts & corners of the world you didn’t even think existed before!